Marketing Management Reviews

Author: Philip Kotler
Edition: 12
Publisher: Prentice Hall
Binding: Hardcover
ISBN: 0131457578
Price:
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Marketing Management (12th Edition)

• (12th Edition)
• By Kotler, Philip; Keller, Kevin Lane

For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course.Marketing Management review. Read full reviews of Marketing Management.

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For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.

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by Marshall - McGraw-Hill Publishing Company (2011) - Paperback - ISBN 0077545567 9780077545567

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Nova Science Publishers Inc | 2011 | 102 pages | ISBN-13: 9781617289798 | ISBN-10: 1617289795 | You save 25%

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Strategic Marketing Management (7th edition) offers a comprehensive framework for strategic planning and outlines a structured approach to identifying, understanding, and solving marketing problems. For

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Marketing Management Reviews

This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.