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ISBN: 0393316734
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Commodify Your Dissent: Salvos from The Baffler
- ISBN13: 9780393316735
- Condition: New
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From the pages of The Baffler, the most vital and perceptive new magazine of the nineties, sharp, satirical broadsides against the Culture Trust.Commodify Your Dissent review. /strong>
In the "old" Gilded Age, the barons of business accumulated vast wealth and influence from their railroads, steel mills, and banks. But today it is culture that stands at the heart of the American enterprise, mass entertainment the economic dynamo that brings the public into the consuming fold and consolidates the power of business over the American mind. For a decade The Baffler has been the invigorating voice of dissent against these developments, in the grand tradition of the muckrakers and The American Mercury. This collection gathers the best of its writing to explore such peculiar developments as the birth of the rebel hero as consumer in the pages of Wired and Details; the ever-accelerating race to market youth culture; the rise of new business gurus like Tom Peters and the fad for Hobbesian corporate "reengineering"; and the encroachment of advertising and commercial enterprise into every last nook and cranny of American lifeRead full reviews of First Edition Commodify Your Dissent: Salvos From The Baffler W. W. Norton & Co.
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Commodify Your Dissent: Salvos from The Baffler 1st Edition First edition, first printing (paperback). Negligible wear. We try to note every flaw we can find, and we are quite picky, so buy with confidence! 100% guaranteed! Collect First Editions? Check out all of our first edition books! Product Category :Books ISBN :0393316734 Title :Commodify Your Dissent: Salvos from The Baffler EAN :9780393316735 Binding :Paperback Publisher :WW Norton Company Publication Date :1997-10-17 Pages :288 Sig
payment | shipping rates | returns Commodify Your Dissent: Salvos from the Baffler Product Category :Books ISBN :0393316734 Title :Commodify Your Dissent: Salvos from the Baffler EAN :9780393316735 Binding :Paperback Publisher :WW Norton Company Publication Date :1997-10 Pages :287 Signed :False First Edition :False Dust Jacket :False List Price (MSRP) :15.00 Height :0.8000 inches Width :5.5000 inches Length :8.1000 inches Weight :1.1500 pounds Keywords :Company Profiles, Popular Culture, Ge
Commodify Your Dissent Salvos from the Baffler, ISBN-13: 9780393316735, ISBN-10: 0393316734
Store Search search Title, ISBN and Author Commodify Your Dissent: Salvos from "The Baffler" by Thomas Frank, Matt Weiland Estimated delivery 3-12 business days Format Paperback Condition Brand New The 1980s and 1990s have seen an enormous increase in the power of business over the American mind. Not since the Gilded Age have the robber barons of business accumulated more wealth or won more popular attention. But where the tycoons of yore built railroads or banks, today culture stands at the he
Commodify Your Dissent Reviews
/strong>In the "old" Gilded Age, the barons of business accumulated vast wealth and influence from their railroads, steel mills, and banks. But today it is culture that stands at the heart of the American enterprise, mass entertainment the economic dynamo that brings the public into the consuming fold and consolidates the power of business over the American mind. For a decade The Baffler has been the invigorating voice of dissent against these developments, in the grand tradition of the muckrakers and The American Mercury. This collection gathers the best of its writing to explore such peculiar developments as the birth of the rebel hero as consumer in the pages of Wired and Details; the ever-accelerating race to market youth culture; the rise of new business gurus like Tom Peters and the fad for Hobbesian corporate "reengineering"; and the encroachment of advertising and commercial enterprise into every last nook and cranny of American life. With its liberating attitude and cant-free intelligence, this book is a powerful polemic against the designs of the culture business on us all.In this thought-provoking collection of essays, editor Thomas Frank and other contributors to the contrarian journal the Baffler examine the unprecedented ascendancy of business as the dominating force in American life. If the closest historical parallel is with the Gilded Age and its all-powerful robber barons, Frank and his ilk clearly see themselves as the muckrakers out to expose the absurdities and abuses of big business. Today, however, advertising has come to permeate every aspect of our society, and corporations are in the business of manufacturing culture--what Frank calls the "Culture Trust." These essays analyze the ways in which this Culture Trust has co-opted the power of dissent by appropriating the language and symbolism of nonconformist youth culture, from hippie slang to grunge fashion; in other words, when the media markets rebellion, it becomes just another consumer choice. As evidence, the essayists explore the image of consumer as rebel pioneered by publications such as Details and Wired, as well as the preeminence of "revolutionary" business gurus such as Tom Peters. The result is a highly original book, a satirical and savage indictment of '90s consumerist culture.
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