How to Make Your Advertising Make Money Reviews

Author: John Caples
Edition:
Publisher: Snowball Publishing
Binding: Paperback
ISBN: 1607964619
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How to Make Your Advertising Make Money

How to Make Your Advertising Make Money by John Caples

In this remarkable reference, John Caples, a man who has won countless awards and made millions of dollars for some of the largest companies in the United States, draws upon more than 50 years of experience to show you how to write advertising copy that sells anything and everything.How to Make Your Advertising Make Money review. . write headlines that command instant attention..Read full reviews of how to make your advertising make money.

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payment | shipping rates | returns How to Make Your Advertising Make Money Product Category :Books ISBN :0134235908 Title :How to Make Your Advertising Make Money EAN :9780134235905 Authors :Caples, John Binding :Paperback Publisher :Prentice Hall Pr Publication Date :1983-09-01 Pages :383 Signed :False First Edition :False Dust Jacket :False List Price (MSRP) :13.95 Height :1.2000 inches Width :5.8000 inches Length :8.8000 inches Weight :1.0000 pounds Condition :Good Good condition means it is

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Little Italy Books - presents ... How to Make Your Advertising Make Money ISBN: 0134235908 Author: John Caples Publisher: Prentice Hall Pr Release Date: 1983-09 Seller Category: -- Qty Available: 1 Condition: Used: Very Good Sku: 1111210014 Notes: Book is in very nice condition.has a small corner crease. No tears.Pages are clean and unmarked and have NO underlining or hilighting.I will ship promptly with FREE delivery/tracking confirmation.Why wait, for a few dollars more choose expedited shipp

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Softcover book, 383 pages. Published by Prentice Hall

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How to Make Your Advertising Make Money Reviews

. write headlines that command instant attention...save thousands of dollars in expenses each year...and much more.

Containing hundreds of true stories, checklists, and guidelines, this sourcebook is for every copywriter, creative director, and business executive who wants to learn how to write copy that sells-from the master who most say did it better than anyone. You'll get:

1. Secrets of Successful Advertising 2. Twelve Ways to Find Advertising Ideas 3. Three Famous Case Histories 4. How to Get Ideas from Brainstorming 5. 303 Words and Phrases that Sell 6. How to Write Sentences that Sell 7. Sales Appeals that Last Forever 8. How to Write Headlines that Make Money 9. How to Use Stories to Sell Products 10. Tips on Copywriting 11. How Editorial Style Ads Can Bring Increased Sales 12. How to Write Sales Letters that Make Money 13. How Direct Response Can Help Advertisers Make Money 14. Ways to Improve Your Copy 15. How to Write Radio Commercials that Get Action 16. How to Apply Mail Order Know-How in Writing TV Commercials 17. Summing Up My Success Secrets I Have Learned in 50 Years

Meet the Author

John Caples was Vice President of BBDO, Inc. when he retired after 40 years of service with the nation's third largest advertising agency. The creator of such classic ads as "They Laughed When I Sat Down at the Piano" and "They Grinned When the Waiter Spoke to Me in French," and a member of the Copywriters's Halls of Fame, Mr. Caples built a nationwide reputation for his research and scientific methods of testing advertising effectiveness.