Author: Sarah L. Sladek
Edition: First
Publisher: ASAE: The Center for Association Leadership
Binding: Hardcover
ISBN: 0880343435
Price:
You Save: 10%
The End of Membership As We Know It: Building the Fortune-Flipping, Must-Have Association of the Next Century
The era when associations could count on members joining and renewing, even with a relatively unchanging menu of membership benefits, has passed.The End of Membership As We Know It review. Membership is not dead as author Sarah Sladek so eloquently argues in The End of Membership As We Know It. But you do need to change your thinking and your models to adapt to the way participation is changing as a result of the generational shifts in the workforce, social changes, and the technology-eased access to content and community.
She outlines real, useful advice and plenty of examples for moving your membership model into the future. For example, learn
- how niche is the new competitive advantage
- why organizational culture has an enormous impact on recruitment and retention
- what emerging member-prospects value and want
- why and how to focus on member ROI instead of program ROI
- how to craft and deliver compelling benefits rather than features
- how to extend your reach
- which emerging models are taking root and showing promise
Start now to redefine membership and flip your association's futureRead full reviews of The End of Membership As We Know It: Building the Fo..., 9780880343435. 
Read The End of Membership as We Know it by Sarah Sladek reviews by
The End of Membership as We Know it : Hardback : Association Management Press,US : 9780880343435 : 0880343435 : 15 Dec 2011
The End of Membership As We Know It: Building the Fortune-Flipping, Must-Have Association of the Next Century, ISBN-13: 9780880343435, ISBN-10: 0880343435
author sarah sladek format hardback language english publication year 15 12 2011 subject management business economics industry subject 2 business accounting vocational textbooks study guides title the end of membership as we know it building the fortune flipping must have association of the next century author sarah l sladek publisher asae the center for association leadership publication date aug 05 2011 pages 128 binding hardcover edition first dimensions 6 30 wx 9 10 hx 0 60 d isbn 0880343
"The era when associations could count on members joining and renewing, even with a relatively unchanging menu of membership benefits, has passed. Membership is not dead as author Sarah Sladek so eloquently argues in The End of Membership As We Know It. But you do need to change your thinking and your models to adapt to the way participation is changing as a result of the generational shifts in the workforce, social changes, and the technology-eased access to content and community.She outlines real, useful advice and plenty of examples for moving your membership model into the future. For exam
"The era when associations could count on members joining and renewing, even with a relatively unchanging menu of membership benefits, has passed. Membership is not dead as author Sarah Sladek so eloquently argues in The End of Membership As We Know It. But you do need to change your thinking and your models to adapt to the way participation is changing as a result of the generational shifts in the workforce, social changes, and the technology-eased access to content and community.She outlines real, useful advice and plenty of examples for moving your membership model into the future. For exam
The End of Membership As We Know It Reviews
Membership is not dead as author Sarah Sladek so eloquently argues in The End of Membership As We Know It. But you do need to change your thinking and your models to adapt to the way participation is changing as a result of the generational shifts in the workforce, social changes, and the technology-eased access to content and community.
She outlines real, useful advice and plenty of examples for moving your membership model into the future. For example, learn
- how niche is the new competitive advantage
- why organizational culture has an enormous impact on recruitment and retention
- what emerging member-prospects value and want
- why and how to focus on member ROI instead of program ROI
- how to craft and deliver compelling benefits rather than features
- how to extend your reach
- which emerging models are taking root and showing promise
Start now to redefine membership and flip your association's future. First step is to read this book.
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