The Photographer's Guide to Marketing and Self-Promotion

Author: Maria Piscopo
Edition: Fourth Edition
Publisher: Allworth Press
Binding: Paperback
ISBN: 1581157142
Price:
You Save: 40%

The Photographer's Guide to Marketing and Self-Promotion (Fourth Edition)

Condensing theory into practical, easy-to-follow instruction, Maria Piscopo explains how to build a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet.The Photographer's Guide to Marketing and Self-Promotion review. /strong>

This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. Real-life examples, case studies, and interviews, clearly show photographers how to build a satisfying and lucrative career. 50 Black & White PhotosMarketing your photographic services is a whole new ballgame in the '90sRead full reviews of The Photographer's Guide to Marketing and Self-Promotion.

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The Photographer's Guide to Marketing and Self-Promotion

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Store Search search Title, ISBN and Author The Photographer's Guide to Marketing and Self-Promotion by Maria Piscopo Estimated delivery 3-12 business days Format Paperback Condition Brand New Condensing theory into practical, easy-to-follow instruction, Maria Piscopo explains how to build a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet. This fourth edition is updated througout with the best current marketing and promotional pr

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Condensing theory into practical, easy-to-follow instruction, Maria Piscopo explains how to build a marketing plan that incorporates self-promotion, advertising, direct marketing, public relations, and the Internet. This fourth edition is updated througout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography.

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This listing is for "The Photographer's Guide to Marketing Self Promotion" by Maria Piscopo. Very good condition. Published in 2007, 3rd Edition. We list all items honestly. All items are the ones you see in the pictures. We do not use canned photos. We appreciate your business and look forward to getting your item to you as fast as possible. Powered by eBay Turbo Lister The free listing tool. List your items fast and easy and manage your active items.

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The Photographer's Guide to Marketing and Self-Promotion Reviews

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This fourth edition is updated throughout with the best current marketing and promotional practices, including using e-mail, social media, and effective Web sites; what's new in photography portfolios; how to shoot what you want and sell it too; plus 25 in-depth case studies interviewing top photographers in commercial, editorial, wedding, portrait, event, and fine art photography. Promotion pieces, portfolios, researching and winning clients, negotiating rates, finding and working with reps, computers, and the ethics of good business are just a few of the topics covered. Real-life examples, case studies, and interviews, clearly show photographers how to build a satisfying and lucrative career. 50 Black & White PhotosMarketing your photographic services is a whole new ballgame in the '90s. Piscopo, a seasoned photographer's rep, cuts through all the bull that comprises so many "how-to-sell" books and helps the reader assemble a personal marketing strategy that should go a long way toward achieving the desired results. She discusses publicity, direct mail, networking, how to research prospective clients and keep established ones coming back; she also covers the basics of computer hardware and software, and explains digital imaging in depth.