Business Research Methods Reviews

Author: Donald Cooper
Edition: 11
Publisher: McGraw-Hill/Irwin
Binding: Hardcover
ISBN: 0073373702
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Business Research Methods (McGraw-Hill/Irwin Series in Operations and Decision Sciences)

The Eleventh Edition of Business Research Methods continues to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods.Business Research Methods review. Students and instructors will find thorough coverage of all business research topics –backed by solid theory. The expertise and practical experience of Cooper and Schindler is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found throughout the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand the business research function. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during your courseRead full reviews of Business Research Methods.

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Categories: Industrial management->Research, Business->Research->Methodology. Contributors: Donald Cooper - Author. Format: Hardcover

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Categories: Business->Research->Methodology, Industrial management->Research. Contributors: Donald Cooper - Author. Format: NOOK Study

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Categories: Business->Research->Methodology. Contributors: Alan Bryman - Author. Format: Hardcover

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Categories: Business->Research->Methodology, Industrial management->Research, Business->Research->Methodology. Contributors: Donald R. Cooper - Author. Format: Hardcover

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Business Research Methods Reviews

Students and instructors will find thorough coverage of all business research topics –backed by solid theory. The expertise and practical experience of Cooper and Schindler is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found throughout the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand the business research function. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during your course.