Managing Enterprise Content Reviews

Author: Ann Rockley
Edition: 2
Publisher: New Riders
Binding: Paperback
ISBN: 032181536X
Price:
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Managing Enterprise Content: A Unified Content Strategy (2nd Edition) (Voices That Matter)

Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content.Managing Enterprise Content review. Read full reviews of Managing Enterprise Content ....

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author ann rockley author charles cooper format paperback language english publication year 16 02 2012 subject computing it subject 2 computing textbooks study guides title managing enterprise content a unified content strategy author rockley ann cooper charles publisher new riders pub publication date feb 26 2012 pages 365 binding paperback edition 2 nd dimensions 7 00 wx 9 00 hx 1 00 d isbn 032181536 x subject business economics information management description we can t just design content

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Managing Enterprise Content : Paperback : Pearson Education (US) : 9780321815361 : 032181536X : 01 Mar 2012 : Smartphones, eBook readers, and tablet computers like the Apple iPad have forever changed the way people access and interact with content. Your customers expect the content you provide them to be adaptive --responding to the device, their location, their situation, and their personalized needs. Authors Ann Rockley and Charles Cooper provide insights and guidelines that will help you develop a unified content strategy--a repeatable, systematic plan that can help you reach your customers

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Managing Enterprise Content: A Unified Content Strategy

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Managing Enterprise Content Reviews

Your customers expect the content you provide them to be adaptive --responding to the device, their location, their situation, and their personalized needs.

Authors Ann Rockley and Charles Cooper provide insights and guidelines that will help you develop a unified content strategy—a repeatable, systematic plan that can help you reach your customers, anytime, anywhere, on any device.

This up-to-date new edition of Managing Enterprise Content helps you:

• Determine business requirements

• Build your vision

• Design content that adapts to any device

• Develop content models, metadata, and workflow

• Put content governance in place

• Adapt to new and changed roles

• Identify tools requirements

With this book you’ll learn to design adaptable content that frees you from the tyranny of an ever increasing array of devices.