Author: Michael Treacy
Edition: Expanded
Publisher: Basic Books
Binding: Paperback
ISBN: 0201407191
Price:
You Save: 72%
The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market
Why is it that Casio can sell a calculator more cheaply than Kellogg’s can sell a box of corn flakes? Why can FedEx “absolutely, positively” deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? As customers’ demands for the highest quality products, best services, and lowest prices increase daily, the rules for market leadership are changing.The Discipline of Market Leaders review. Once powerful companies that haven’t gotten the message are faltering, while others, new and old, are thrivingRead full reviews of the discipline of market leaders: choose your customers, narrow your focus, domi.
Once powerful companies that haven’t gotten the message are faltering, while others, new and old, are thriving. In disarmingly simple and provocative terms, Treacy and Wiersema show what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world.
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Why is it that Casio can sell a calculator more cheaply than Kellogg's can sell a box of corn flakes? Why can FedEx 'absolutely, positively' deliver your package overnight but airlines have trouble keeping track of your bags? What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? As customers' demands for the highest quality products, best services, and lowest prices increase daily, the rules for market leadership are changing. Once powerful companies that haven't gotten the message are faltering, while
payment | shipping rates | returns The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market Product Category :Books ISBN :0201407191 Title :The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market EAN :9780201407198 Authors :Michael Treacy, Fred Wiersema Binding :Paperback Publisher :Basic Books Publication Date :1997-01-10 Pages :224 Signed :False First Edition :False Dust Jacket :False List Price (MSRP) :15.95 Hei
payment | shipping rates | returns The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market Product Category :Books ISBN :0201406489 Title :The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market EAN :9780201406481 Authors :Michael Treacy, Fred Wiersema Binding :Hardcover Publisher :Perseus Books Publication Date :1995-01 Pages :208 Signed :False First Edition :False Dust Jacket :False List Price (MSRP) :25.00 Heig
The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market, ISBN-13: 9781861976253, ISBN-10: 1861976259
payment | shipping rates | returns We accept only PayPal for eBay orders The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market BookBuyers SKU: mon0001002677 Product Category :Books ISBN :0201407191 Title :The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market EAN :9780201407198 Authors :Michael Treacy, Fred Wiersema Binding :Paperback Publisher :Basic Books Publication Date :1997-01-09 Pages :224 Signed :False
The Discipline of Market Leaders Reviews
Once powerful companies that haven’t gotten the message are faltering, while others, new and old, are thriving. In disarmingly simple and provocative terms, Treacy and Wiersema show what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world.
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