Proven Strategies in Competitive Intelligence Reviews

Author: John E. Prescott
Edition: 1st
Publisher: Wiley
Binding: Hardcover
ISBN: 0471401781
Price:
You Save: 37%

Proven Strategies in Competitive Intelligence: Lessons from the Trenches

Tested-in-the-trenches competitive intelligence techniques used at today's top companies

This book brings together the best thinking and practices in competitive intelligence (CI) currently being used at many of today's most successful companies.Proven Strategies in Competitive Intelligence review. Read full reviews of proven strategies in competitive intelligence: lessons from the trenches - s.

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Proven Strategies in Competitive Intelligence Lessons from the Trenches, ISBN-13: 9780471401780, ISBN-10: 0471401781

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author society of competitive intelligence professionals format hardback language english publication year 27 03 2001 subject management business economics industry subject 2 management techniques professional title proven strategies in competitive intelligence lessons from the trenches author prescott john e editor miller stephen h editor publisher john wiley sons inc publication date mar 01 2001 pages 334 binding hardcover edition 1 st dimensions 6 50 wx 9 50 hx 1 25 d isbn 0471401781 subjec

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Store Search search Title, ISBN and Author Proven Strategies in Competitive Intelligence: Lessons from the Trenches by John E. Prescott, Society of Comp Estimated delivery 3-12 business days Format Hardcover Condition Brand New quot;If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat. If you know neither the enemy nor yourself, you will succumb in every battle.q

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Proven Strategies in Competitive Intelligence

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Proven Strategies in Competitive Intelligence Reviews

Featuring contributions from leading industry executives, it covers CI strategies across a wide range of business functions, including marketing and sales, market research and forecasting, product development, and teams.

• The only book on the subject offering a comprehensive view of CI, from the CEO down to the tactical CI team
• Numerous case studies vividly illustrating cutting-edge CI techniques in action