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Sunday 26 February 2012
It's Not What You Sell, It's What You Stand For Reviews
Author: Roy M. Spence Jr. Edition: Reprint Publisher: Portfolio Trade Binding: Paperback ISBN: 1591844479 Price: You Save: 81%
It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business Is Driven by Purpose
"Roy Spence is a brilliant, sparkling gem.It's Not What You Sell, It's What You Stand For review. True greatness comes in direct proportion to passionate pursuit of a purpose beyond money." -Jim Collins, author of Good to Great
Over the last thirty-five years, Roy Spence has helped organizations such as Southwest Airlines, BMW, the University of Texas, Wal-Mart, the Clinton Global Initiative, and many others achieve greatness by obsessing about one big idea: purpose. With purpose as the North Star, employee engagement is higher, competition is less threatening, customers are more loyal, and innovation flows.
As Spence writes, "Purpose is a reason for being that goes beyond making money-and it almost always results in making more money than you ever thought possibleRead full reviews of It's Not What You Sell, It's What You Stand For : Why Every Extraordinary Business Is Driven by Purpose.
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It's Not What You Sell, It's What You Stand For: Why Every Extraordinary Business is Driven by Purpose, ISBN-13: 9781455842728, ISBN-10: 1455842729
you are bidding on...This - FIRST PRINT, FIRST EDITION of "IT'S NOT WHAT YOU SELL, IT'S WHAT YOU STAND FOR" by Roy M. Spence Jr Haley Rushing. This BOOK is in MINT , UNREAD condition. Full refund (less shipping) if unhappy for any reason.Enjoy, and Happy Buying!
TheNile.com.au About FAQ Payment Delivery Contact Us 1800-987-323 It's Not What You Sell, It's What You Stand for: Why Every Extraordinary Business Is Driven by Purpose (English) by Roy M. Jr. Spence Format Paperback Condition Brand New Language English Author Biography Roy M. Spence, Jr., is chairman and CEO of GSD M Idea City, a leading national marketing communications and advertising company that has helped grow some of the world s most successful brands.Haley Rushing is chief purposologist
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It's Not What You Sell, It's What You Stand For Reviews
True greatness comes in direct proportion to passionate pursuit of a purpose beyond money." -Jim Collins, author of Good to Great
Over the last thirty-five years, Roy Spence has helped organizations such as Southwest Airlines, BMW, the University of Texas, Wal-Mart, the Clinton Global Initiative, and many others achieve greatness by obsessing about one big idea: purpose. With purpose as the North Star, employee engagement is higher, competition is less threatening, customers are more loyal, and innovation flows.
As Spence writes, "Purpose is a reason for being that goes beyond making money-and it almost always results in making more money than you ever thought possible." Especially during times of great economic uncertainty, purpose is the key to creating and maintaining a high- performing organization, deserving just as much attention as strategy, execution, and innovation.
These insider insights and case studies will help you discover your organization's purpose, proclaim it to the world, and apply it to everything you do.
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