Author: Robin Landa Edition: 2 Publisher: Wiley Binding: Paperback ISBN: 0470362685 Price: You Save: 43%
Advertising by Design: Generating and Designing Creative Ideas Across Media
Don't miss the new updated edition of the complete guide to the creative processes behind successful advertising design.Advertising by Design review. p>The second edition of Advertising by Design has been developed and greatly expanded. Sill the most comprehensive text on creative concept generation and designing for advertising, the book includes a number of features that make it an effective tool for instructors, students, or anyone interested in this field. This includes a practical approach to generating and designing creative integrated-media advertising for brands, organizations, and causes that encompasses brand-building through engagement, community building, added value, and entertainment.
Fully supplemented with interviews from esteemed creative directors, along with real-world examples, Advertising by Design is both a perfect text for courses that incorporate advertising concepts and design, and a valuable reference for anyone interested in the creative side of advertisingRead full reviews of Advertising By Design By Robin Landa Paperback Book.
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Specifically geared toward designers and design students, this book provides a detailed, illustrated, view of the development process behind great advertising. Topics covered include advertising ethics and the history of the profession to design composition and copywriting. Advertising by Design, Second Edition addresses all of the key advertising applications: print, television, ambient, social media, branded utilities, mobile media, and guerilla advertisting. The newly updated Second Edition also features creative thinking and brainstorming techniques, new exercises and projects, interviews
Store Search search Title, ISBN and Author Advertising by Design by Robin Landa Estimated delivery 3-12 business days Format Paperback Condition Brand New Specifically geared toward designers and design students, this book provides a detailed, illustrated, behind-the-scenes view of the development process behind great advertising. Topics covered include everything from advertising ethics and the history of the profession to design composition and copywriting. Publisher Description Don t miss th
Specifically geared toward designers and design students, this book provides a detailed, illustrated, view of the development process behind great advertising. Topics covered include advertising ethics and the history of the profession to design composition and copywriting. Advertising by Design, Second Edition addresses all of the key advertising applications: print, television, ambient, social media, branded utilities, mobile media, and guerilla advertisting. The newly updated Second Edition also features creative thinking and brainstorming techniques, new exercises and projects, interviews
Mini City Media | payment | shipping rates | returns Advertising by Design: Generating and Designing Creative Ideas Across Media Author: Robin Landa Publisher: Wiley Publication Date: 2010-10-12 Binding: Paperback ISBN (if available): 0470362685 Keywords: Advertising, Accounting, Business Finance Condition: Good Item Description Light interior markings. Good reading copy. Light wear. No CD or access code included. About Mini City Media Hi, we're Mini City Media. We have thousands of books, audi
p>The second edition of Advertising by Design has been developed and greatly expanded. Sill the most comprehensive text on creative concept generation and designing for advertising, the book includes a number of features that make it an effective tool for instructors, students, or anyone interested in this field. This includes a practical approach to generating and designing creative integrated-media advertising for brands, organizations, and causes that encompasses brand-building through engagement, community building, added value, and entertainment.
Fully supplemented with interviews from esteemed creative directors, along with real-world examples, Advertising by Design is both a perfect text for courses that incorporate advertising concepts and design, and a valuable reference for anyone interested in the creative side of advertising.
"While the blank piece of paper is exciting, it can also be a very scary place. Robin Landa has created a valuable tool for jump-starting the creative process across all platforms. This book is a must-read for beginners and seasoned veterans." -- Paul Renner, EVP Group Creative Director, Arnold Worldwide, Boston
"This is still the quintessential, step-by-step textbook for anyone interested in learning or teaching the fundamentals of advertising." -- Alan Rado, IADT/Harrington College of Design
"The most enlightening textbook on advertising I've ever seen. A must-read for any student of the ad biz." -- Drew Neisser, CEO, Renegade
"So perfect for a creative strategist, transformational world. Very few books get it right about the evolution of creative. This one does, from strategy to storytelling to multiple media solutions. And it's still all about doing beautiful work." -- Deborah Morrison, Chambers Distinguished Professor of Advertising, University of Oregon
Author: Richard L. Daft Edition: 10 Publisher: South-Western College Pub Binding: Hardcover ISBN: 0324598890 Price: You Save: 72%
Organization Theory and Design
Discover to the most progressive thinking about organizations today as acclaimed author Richard Daft balances recent, innovative ideas with proven classic theories and effective business practices.Organization Theory and Design review. Daft's best-selling ORGANIZATION THEORY AND DESIGN, 10E presents a captivating, compelling snapshot of contemporary organizations and the concepts driving their success that will immediately engage any reader. Recognized as one of the most systematic, well organized texts in the market, ORGANIZATION THEORY AND DESIGN helps both future and current managers thoroughly prepare for the challenges of today's business world. This thorough revision showcases some of today's most current examples and research alongside time-tested principles. Readers see how many of today's well-known organizations thrive amidst a rapidly changing, highly competitive, international environmentRead full reviews of 9781111221294, Organization Theory and Design 11th edition by Richard.
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US EDITION Title: Organization Theory and Design Author: Richard L. Daft Edition: 11th edition Format: US edition/Hardcover -Do you want to only spend approximately .00 get the international edition with isbn-13:9781111826628 All Sales are Final.
US USED EDITION Title: Organization Theory and Design Author: Richard L. Daft Edition: 11th edition ISBN-10: 1111221294 ISBN-13: 9781111221294 Format: US edition/Hardcover/Used All Sales are Final. * If item is used please expect to see highlighting, handwriting, markings, noticeable wear in cover, yet still readable and usable. Complete process from ordering to arrival, USUALLY occurs within 5-7 business days, but may take longer.
Introduce your students to the most progressive thinking about organizations today as acclaimed author Richard Daft balances recent, innovative ideas with proven classic theories and effective business practices. Daft's best-selling ORGANIZATION THEORY AND DESIGN presents a captivating, compelling snapshot of contemporary organizations and the concepts driving their success that will immediately engage and inspire your students. Recognized as one of the most systematic, well-organized texts in
*** condition: 100% brand new ***essentials of organization theory and design, 2nd edition condition: 100% brand newauthor: richard l. daft edition: 2 international publisher: south-western college pub international pub. date: august 10, 2000cover: paperback international isbn-10:
Daft's best-selling ORGANIZATION THEORY AND DESIGN, 10E presents a captivating, compelling snapshot of contemporary organizations and the concepts driving their success that will immediately engage any reader. Recognized as one of the most systematic, well organized texts in the market, ORGANIZATION THEORY AND DESIGN helps both future and current managers thoroughly prepare for the challenges of today's business world. This thorough revision showcases some of today's most current examples and research alongside time-tested principles. Readers see how many of today's well-known organizations thrive amidst a rapidly changing, highly competitive, international environment. Proven and new learning features provide opportunities for readers to apply concepts and refine personal business skills and insights.
Author: Steven Carniol Edition: 1 Publisher: Prentice Hall Binding: Paperback ISBN: 0132288885 Price: You Save: 22%
Preparing for a Career in Media and Design
Developed specifically for the media and design fields, this guide covers all aspects of career development and moves beyond simply landing a job offer.Preparing for a Career in Media and Design review. Read full reviews of Preparing for a Career in Media and Design.
Read preparing for a career in media and design carniol, steven reviews by
author steven carniol format paperback language english publication year 19 02 2008 subject personal development subject 2 careers success title preparing for a career in media and design author carniol steven publisher prentice hall publication date feb 01 2008 pages 208 binding paperback edition 1 st dimensions 5 75 wx 9 00 hx 0 25 d isbn 0132288885 subject business economics careers general brand new paperback all orders get full access to our online status tracking service allowing you to
Developed specifically for the media and design fields, this guide covers all aspects of career development and moves beyond simply landing a job offer. Early chapters discuss how to search for a job, prepare for an interview and obtain a position in media and design
Powered by Frooition Pro Click here to view full size. Full Size Image Click to close full size. Preparing for a Career in Media and Design - Book NEW Author(s): Steven Carniol Format: Paperback # Pages: 185 ISBN-13: 9780132288880 Published: 02/01/2008 Language: English Weight: 0.26 pounds Brand new book. About Us Payment Shipping Customer Service FAQs Welcome to MovieMars All items are Brand New. We offer unbeatable prices, quick shipping times and a wide selection second to none. Purchases co
Preparing for a career in media and design is full of unique challenges. Author Steven Carniol takes you beyond simply landing a job offer into a comprehensive guide to career planning. You will learn to search for a job, prepare for an interview and obtain a position in media and design-and then how to negotiate salary and understand benefits. Carniol also explores career-specific essentials about working freelance, protecting your creative work, maximizing an internship opportunities and creating a portfolio. Career Building Features: Sample Resumes Cover Letters and a Guide to Preparing You
Preparing for a Career in Media and Design Reviews
Early chapters discuss how to search for a job, prepare for an interview and obtain a position in media and design–and then how to negotiate salary and understand benefit packages. Throughout the book, samples of resumes, cover letters, and interview questions are included and worksheets are provided to teach students how to create their own. Industry-specific chapters set this text apart and show readers how to protect their work, establish a freelance business, and evaluate opportunities within the field.
Author: Grant Wiggins Edition: 1 Publisher: Association for Supervision & Curriculum Development Binding: Paperback ISBN: 1416611495 Price: You Save: 22%
The Understanding by Design Guide to Creating High-Quality Units
The Understanding by Design Guide to Creating High-Quality Units offers instructional modules on the basic concepts and elements of Understanding by Design (UbD), the backward design approach used by thousands of educators to create curriculum units and assessments that focus on developing students understanding of important ideas.The Understanding by Design Guide to Creating High-Quality Units review. The eight modules are organized around the UbD Template Version 2.0 and feature components similar to what is typically provided in a UbD design workshop, including
* Discussion and explanation of key ideas in the module; * Guiding exercises, worksheets, and design tips; * Examples of unit designs; * Review criteria with prompts for self-assessment; and * A list of resources for further information.
This guide is intended for K 16 educators either individuals or groups who may have received some training in UbD and want to continue their work independently; those who ve read Understanding by Design and want to design curriculum units but have no access to formal training; graduate and undergraduate students in university curriculum courses; and school and district administrators, curriculum directors, and others who facilitate UbD work with staff. Users can go through the modules in sequence or skip around, depending on their previous experience with UbD and their preferred curriculum design style or approachRead full reviews of The Understanding by Design Guide to Creating High-Quality Units.
Read The Understanding by Design Guide to Creating High-Quality Units reviews by
Unit creation and planning made easy for Understanding by Design novices and veterans alike This book introduces version 2.0 of the UbD Template and allows you to download fillable electronic forms to help you more easily incorporate standards, advance your understanding of backward design, and improve student learning.
Store Search search Title, ISBN and Author The Understanding by Design Guide to Creating High-Quality Units by Grant P. Wiggins, Jay McTighe Estimated delivery 3-12 business days Format Paperback Condition Brand New Grant Wiggins and Jay McTighe share their insights and the practical tips that have helped thousands of educators design curriculum based on the Understanding by Design framework. Author Biography Wiggins directs the Center on Learning, Assessment, and School Structure, an education
format paperback title the understanding by design guide to creating high quality units author wiggins grant editor mctighe jay editor publisher assn for supervision curriculum publication date mar 31 2011 pages 122 binding paperback edition 1 st dimensions 8 30 wx 10 70 hx 0 40 d isbn 1416611495 subject education educational psychology brand new paperback all orders get full access to our online status tracking service allowing you to view realtime order progress your order will be dispatched
Seller's Item Description: Title: The Understanding by Design Guide to Creating High-Quality Units Author: Wiggins, Grant P. ISBN: 9781416611493 Format: Paperback Condition: Brand New Publisher: Association for Supervision Curriculum Deve Comments: Visit Bargain Book Stores for more great deals! 100% Customer Satisfaction Guaranteed: We work hard to ensure 100% customer satisfaction. If you're having a problem with your order, we want to know about it and fix it to your satisfaction. Please all
The Understanding by Design Guide to Creating High-Quality Units Reviews
The eight modules are organized around the UbD Template Version 2.0 and feature components similar to what is typically provided in a UbD design workshop, including
* Discussion and explanation of key ideas in the module; * Guiding exercises, worksheets, and design tips; * Examples of unit designs; * Review criteria with prompts for self-assessment; and * A list of resources for further information.
This guide is intended for K 16 educators either individuals or groups who may have received some training in UbD and want to continue their work independently; those who ve read Understanding by Design and want to design curriculum units but have no access to formal training; graduate and undergraduate students in university curriculum courses; and school and district administrators, curriculum directors, and others who facilitate UbD work with staff. Users can go through the modules in sequence or skip around, depending on their previous experience with UbD and their preferred curriculum design style or approach. Unit creation, planning, and adaptation are easier than ever with the accompanying downloadable resources, including the UbD template set up as a fillable PDF form, additional worksheets, examples, and FAQs about the module topics that speak to UbD novices and veterans alike.
Exploring the Elements of Design (Design Exploration)
With the same straightforward approach and dynamic examples that made the first edition so popular, this fully revised second edition of Exploring The Elements of Design again presents the very latest in graphic design concepts side by side with some of the best contemporary design work.Exploring the Elements of Design review. Read full reviews of Exploring the Elements of Design.
US USED EDITION Title: Exploring the Elements of Design Authors: Poppy Evans and Mark A. Thomas Edition: 3rd edition Format: US edition/paperback/Used -Do you want to only spend approximately .00 get the international edition with isbn-13:9781111645502 All Sales are Final. * If item is used please expect to see highlighting, handwriting, markings, noticeable wear in cover, yet still readable and usable.
Designed to prepare readers for success in graphic design, the third edition of EXPLORING THE ELEMENTS OF DESIGN has been completely updated to reflect the very latest in graphic design concepts and contemporary design work.
SmartDeal Shop : Template Please read all description carefully before purchasing!!! The above eBay “pre-filled description” refer to the US Edition and is used for reference purpose only . It may differ from the book on sale which is an International Student Edition. For the accurate details, please refer as below: Title : Exploring the Elements of Design ISE ISBN 13 : 9781111645502 International Edition in Soft cover . The ISBN Cover page of the book is different . Same content as US edit
Created by two leading designer-educators as a very practical and very visual introduction to the art of graphic design, this richly illustrated full-color book offers clear explanations of the fundamental principles, award-winning examples of professional work, and diagrams that clearly show how these principles operate in successful design solutions. Coverage begins with primary design elements, moves on to the use of color, typography, and imagery, and concludes with an overview of the field of graphic design and related career options. The revised second edition adds new and insightful material on creative thinking, visual problem-solving, and research strategies used to pursue effective design solutions plus Web and New Media applications to reflect the most current media design trends--all designed to prepare readers for success in every aspect of the ever-changing world of graphic design.
Author: Jeremy Vest Edition: 1 Publisher: Delmar Cengage Learning Binding: Paperback ISBN: 1401878385 Price: You Save: 72%
Exploring Web Design (Design Exploration Series)
Exploring Web Design provides a valuable introduction to the design fundamentals at work in all well-designed Web sites.Exploring Web Design review. Read full reviews of Exploring Web Design, 9781401878382.
Read Jeremy Vest, William Crowson, Shannon Pochran: Exploring Web Design reviews by
Cengage Learning, Inc | 2004 | 192 pages | ISBN-13: 9781401878382 | ISBN-10: 1401878385 | You save 20%
Store Search search Title, ISBN and Author Exploring Web Design by Jeremy Vest, William Crowson Estimated delivery 3-12 business days Format Paperback Condition Brand New quot;Exploring Web Design quot; provides a valuable introduction to the design fundamentals at work in all well-designed Web sites. The result of an award-winning Web designer #039;s mission to teach these building blocks in clear, direct, and nontechnical language, this book delivers a solid design foundation in layout, typog
Exploring Web Design provides a valuable introduction to the design fundamentals at work in all well-designed Web sites. The result of an award-winning Web designer's mission to teach these building blocks in clear, direct, and non-technical language, this book delivers a solid design foundation in layout, typography, color, and usability. While recognizing the importance of Macromedia Flash and JavaScript, the author stresses that success comes from understanding design principles and how they apply to the world of the Web. Not just another book full of tips and tricks for creating hip Intern
The result of an award-winning Web designer's mission to teach these building blocks in clear, direct, and non-technical language, this book delivers a solid design foundation in layout, typography, color, and usability. While recognizing the importance of Macromedia Flash ™ and JavaScript, the author stresses that success comes from understanding design principles and how they apply to the world of the Web. Not just another book full of tips and tricks for creating hip Internet graphics, Exploring Web Design teaches the design theory that is essential to knowing how and why to use those cool Web effects.
Author: Jay McTighe Edition: 1 Publisher: Association for Supervision and Curriculum Development Binding: Paperback ISBN: 0871208555 Price: You Save: 48%
Understanding by Design: Professional Development Workbook
ISBN13: 9780871208552
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Understanding by Design Professional Development Workbook extends the ideas presented in Understanding by Design (UbD) by focusing on professional development and the practical matters of curriculum design.Understanding by Design review. The Workbook is a guide for Understanding by Design workshops and undergraduate and graduate courses, as well as further independent exploration. It provides a valuable resource to educators in developing curricula and assessments with a focus on developing and deepening students’ understanding of important ideas.
The Workbook contains the following materials to support your professional development and application of the ideas within Understanding by Design: Design Templates--planning organizers based on the three stages of backward design for use in developing a unit or course. One-, two-, and six-page versions of the UbD templates are providedRead full reviews of Understanding By Design Professional Development Workbook (collectors Ed/ Ed....
Read The Understanding by Design Guide to Advanced Concepts in Creating and Reviewing Units reviews by
Practical advice, worksheets, and examples guide UbD novices and veterans through the vital steps of unpacking standards, evaluating assessments, differentiating instruction, and using feedback. With version 2.0 of the UbD Template, learn to adjust units and learning experiences to improve student achievement. Downloadable, fillable electronic forms and templates make revisions simple and storable.
Heinle Heinle Publishers 9780871208552 Understanding by Design Professional Development Workbook (Collectors Ed/ Edition) Description *Author: McTighe, Jay/ Wiggins, Grant *Series Title: Professional Development *Binding Type: Paperback *Publication Date: 2004/01/01 *Language: English *Dimensions: 10.80 x 8.30 x 0.60 inches SKU: UBM9780871208552 Payment We accept payment via PayPal, Mastercard, Visa, American Express, Discover and PayPal?s ?Bill Me Later?. Note: All purchases are processed via
presents ... Understanding by Design, Expanded 2nd Edition ISBN: 0131950843 Author: Wiggins, Grant; McTighe, Jay Publisher: Pearson Release Date: 2005-07-24 Seller Category: -- Qty Available: 1 Condition: Used: Very Good Sku: 88696 Notes: Fast Shipping! Free USPS Tracking Number. Excellent Customer Service! - Usually ships within 1-2 business days. All USA orders shipped via USPS with delivery confirmation, please allow 4-14 business days for delivery. USPS does not provide delivery confirmatio
TheNile.com.au About FAQ Payment Delivery Contact Us 1800-987-323 Understanding by Design (English) by Grant P. Wiggins , Jay McTighe Format Paperback Condition Brand New Language English Author Biography Wiggins directs the Center on Learning, Assessment, and School Structure, an educational and consulting organization. He consults with school districts across the country, conducting teacher training on new forms of assessment. Details ISBN 1416600353 ISBN-13 9781416600350 Title Understanding
Store Search search Title, ISBN and Author Understanding by Design Professional Development Workbook by Jay McTighe, Grant Wiggins Estimated delivery 3-12 business days Format Paperback Condition Brand New Details ISBN 0871208555 ISBN-13 9780871208552 Title Understanding by Design Professional Development Workbook Author Jay McTighe, Grant Wiggins Format Paperback Year 2004 Publisher Heinle Heinle Publishers Dimensions 8.3 in. x 0.6 in. x 10.8 in. About Us Grand Eagle Retail is the ideal place
The Workbook is a guide for Understanding by Design workshops and undergraduate and graduate courses, as well as further independent exploration. It provides a valuable resource to educators in developing curricula and assessments with a focus on developing and deepening students’ understanding of important ideas.
The Workbook contains the following materials to support your professional development and application of the ideas within Understanding by Design: Design Templates--planning organizers based on the three stages of backward design for use in developing a unit or course. One-, two-, and six-page versions of the UbD templates are provided. Design Standards--criteria for reviewing curricular designs as a means of continuous improvement. The UbD standards guide self-assessment and peer reviews, whereby colleagues provide feedback and guidance on each other’s designs. Exercises and Process Tools--thought-provoking workshop activities for developing and deepening participants’ understanding of the key ideas of UbD. A set of review and reflection tools is included. Design Tools--a variety of graphic organizers and worksheets are included to assist designers in each stage of backward design. Samples--multiple examples from diverse subject areas and levels illustrate the various elements of understanding-based designs. Glossary--definitions of key terms.
Preservice and inservice teachers, college professors, school-based administrators, curriculum directors, subject-matter specialists, staff developers, and personnel involved in assessment and evaluation can benefit from these practical and proven ideas and resources.
