The Customer Rules

Author: Lee Cockerell
Edition:
Publisher: Crown Business
Binding: Hardcover
ISBN: 0770435602
Price:
You Save: 50%

The Customer Rules: The 39 Essential Rules for Delivering Sensational Service

The former EVP of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence.The Customer Rules review. Lee Cockerell knows that success in business – any business - depends upon winning and keeping customers.

In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40+ year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the Rules for serving customers so well they'll never want to do business with anyone but you. For example:

Rule #1: Customer Service Is Not a Department
Rule #3: Great Service Follows the Laws of Gravity
Rule #5: Ask Yourself "What Would Mom Do?"
Rule #19: Be a Copycat
Rule #25Read full reviews of The Customer Rules.

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The former EVP of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. Lee Cockerell knows that success in business - any business - depends upon winning and keeping customers. In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40+ year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the Rules for serving customers so well they'll never want to do business w

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The former EVPof Walt Disney World shares indispensable rules for serving customers withconsistency, efficiency, creativity, sincerity, and excellence. Lee Cockerellknows that success in businessany businessdepends upon winning and keepingcustomers. In thirty-nine digestible, bite-sized chapters, Lee shareseverything he has learned in his forty-plus-year career in the hospitalityindustry about creating an environment that keeps customers coming back formore. Here, Lee not only shows why the customer always rules, but also therules for serving customers so well they'll never want to do business

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The former EVP of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. Lee Cockerell knows that success in business -

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The Customer Rules : Hardback : Random House USA Inc : 9780770435608 : 0770435602 : 03 May 2013 : The former executive vice president of Walt Disney World shares indispensable rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40-plus years in the hospitality industry.

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The Customer Rules Reviews

Lee Cockerell knows that success in business – any business - depends upon winning and keeping customers.

In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40+ year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the Rules for serving customers so well they'll never want to do business with anyone but you. For example:

Rule #1: Customer Service Is Not a Department
Rule #3: Great Service Follows the Laws of Gravity
Rule #5: Ask Yourself "What Would Mom Do?"
Rule #19: Be a Copycat
Rule #25. Treat Every Customer like a Regular
Rule #39: Don’t Try Too Hard

As simple as they are profound, these principles have been shown to work in companies as large as Disney and as small as a local coffee shop; from businesses selling cutting-edge technologies like computer tablets to those selling products as timeless as shoes and handbags; at corporations as long-standing as Ford Motors and those as nascent as a brand new start-up.  And they have been proven indispensible at all levels of a company, from managers responsible for hiring and training employees, setting policies and procedures, and shaping the company culture to front line staff who deal directly with clients and customers

Chock-full of universal advice, applicable online and off, The Customer Rules is the essential handbook for service excellence everywhere.