Liar's Poker

Author: Michael Lewis
Edition: Reprint
Publisher: W. W. Norton & Company
Binding: Paperback
ISBN: 039333869X
Price:
You Save: 69%

Liar's Poker

The time was the 1980s.Liar's Poker review. The place was Wall Street. The game was called Liar’s Poker.

Michael Lewis was fresh out of Princeton and the London School of Economics when he landed a job at Salomon Brothers, one of Wall Street’s premier investment firms. During the next three years, Lewis rose from callow trainee to bond salesman, raking in millions for the firm and cashing in on a modern-day gold rushRead full reviews of Liar's Poker.

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Michael Lewis was fresh out of Princeton and the London School of Economics when he landed a job at Salomon Brothers, one of Wall Street s premier investment firms. During the next three years, Lewis rose from callow trainee to bond salesman, raking in millions for the firm and cashing in on a modern-day gold rush. Liar s Poker is the culmination of those heady, frenzied years a behind-the-scenes look at a unique and turbulent time in American business. From the frat-boy camaraderie of the forty-first-floor trading room to the killer instinct that made ambitious young men gamble everything on

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Liar's Poker: Michael Lewis

http://okey-books.com/Liar-s-Poker/p10265/

From Library Journal As described by Lewis, liar's poker is a game played in idle moments by workers on Wall Street, the objective of which is to reward trickery and deceit. With this as a metaphor, Lewis describes his four years with the Wall Street firm Salomon Brothers, from his bizarre hiring through the training program to his years as a successful bond trader. Lewis illustrates how economic decisions made at the national level changed securities markets and made bonds the most lucrative ga

http://try.fastusaonlinestore.com/Liar-s-Poker-Rising-Through-the-Wreckage-on-Wall-Street/p182359/

Categories: Brokers->United States->Biography, Innovative Thinking, Brokers->United States->Biography. Contributors: Michael Lewis - Author. Format: Audiobook

http://www.barnesandnoble.com/ean/9780739357316?sourceid=Q000000633&cm_mmc=Google%20Product%20Search-_-Q000000633-_-978073935731

Mint, sealed set of delightful and presumably somewhat rare cards made by Hoyle (Stancraft brand) c.1961 to play the game "Liars Poker," a playing card relative of the well known "Liar's Dice" game. The deck was designed by (is copyrighted to) CR Jacob. The BoardGameGeek website describes a card game called "Liars Bluff" published in 1975, with cards designed by Jacob. I am not sure that it is the same game, but the design of the cards themselves is very similar, if not the same. Other than that mention, I have not found any reference to these cards in the literature available to me. The cards

http://www.rubylane.com/item/404269-T00002359/Hoyle-Stancraft-Liars-Poker-Card

Liar's Poker Reviews

The place was Wall Street. The game was called Liar’s Poker.

Michael Lewis was fresh out of Princeton and the London School of Economics when he landed a job at Salomon Brothers, one of Wall Street’s premier investment firms. During the next three years, Lewis rose from callow trainee to bond salesman, raking in millions for the firm and cashing in on a modern-day gold rush.

Liar’s Poker is the culmination of those heady, frenzied years—a behind-the-scenes look at a unique and turbulent time in American business. From the frat-boy camaraderie of the forty-first-floor trading room to the killer instinct that made ambitious young men gamble everything on a high-stakes game of bluffing and deception, here is Michael Lewis’s knowing and hilarious insider’s account of an unprecedented era of greed, gluttony, and outrageous fortune.

All Marketers Are Liars

Author: Seth Godin
Edition: Reprint
Publisher: Portfolio Trade
Binding: Paperback
ISBN: 1591845335
Price:
You Save: 52%

All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All

Seth Godin’s three essential questions for every marketer:
“What’s your story?”
“Will the people who need to hear this story believe it?”
“Is it true?”
 

All marketers tell stories.All Marketers Are Liars review. And if they do it right, we believe them. We believe that wine tastes better in a glass than a glass. We believe that an ,000 Porsche is vastly superior to a ,000 Volkswagen that’s virtually the same car. We believe that 5 sneakers make our feet feel better—and look cooler—than a brandRead full reviews of All Marketers Are Liars by Seth Godin.

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All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World

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All Marketers Are Liars : Paperback : Penguin Putnam Inc : 9781591845331 : 1591845335 : 24 Apr 2012 : The new rule of marketing is that it doesn't matter if something is actually better or faster or more efficient. What matters is whether consumers believe the story. Godin teaches readers to create a story that fits the consumer's world view, a story they will intuitively embrace and share with friends.

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Seth Godin's three essential questions for every marketer: 'What's your story?' 'Will the people who need to hear this story believe it?' 'Is it true?' All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a glass than a glass. We believe that an 000 Porsche is vastly superior to a 000 Volkswagen that's virtually the same car. We believe that 5 sneakers make our feet feel better--and look cooler--than a brand. And believing it makes it true. As Seth Godin showed in this controversial book, great marketers don't talk abou

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All Marketers Are Liars

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All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works--And Why Authenticity Is the Best Marketing of All

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All Marketers Are Liars Reviews

And if they do it right, we believe them. We believe that wine tastes better in a glass than a glass. We believe that an ,000 Porsche is vastly superior to a ,000 Volkswagen that’s virtually the same car. We believe that 5 sneakers make our feet feel better—and look cooler—than a brand. And believing it makes it true.
 
As Seth Godin showed in this controversial book, great marketers don’t talk about features or even benefits. Instead, they tell a story—a story we want to believe, whether it’s factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories.
 
Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod.
 
But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That’s a lesson learned the hard way by telemarketers, cigarette companies, and sleazy politicians.
 
But for the rest of us, it’s time to embrace the power of the story. As Godin writes, “Stories make it easier to understand the world. Stories are the only way we know to spread an idea. Marketers didn’t invent storytelling. They just perfected it.”