Behavioral Economics For Dummies Reviews

Author: Morris Altman
Edition: 1
Publisher: For Dummies
Binding: Kindle Edition
ISBN: B0073A8RXW
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Behavioral Economics For Dummies

A guide to the study of how and why you really make financial decisions

While classical economics is based on the notion that people act with rational self-interest, many key money decisions—like splurging on an expensive watch—can seem far from rational.Behavioral Economics For Dummies review. The field of behavioral economics sheds light on the many subtle and not-so-subtle factors that contribute to our financial and purchasing choices. And in Behavioral Economics For Dummies, readers will learn how social and psychological factors, such as instinctual behavior patterns, social pressure, and mental framing, can dramatically affect our day-to-day decision-making and financial choices.

Based on psychology and rooted in real-world examples, Behavioral Economics For Dummies offers the sort of insights designed to help investors avoid impulsive mistakes, companies understand the mechanisms behind individual choices, and governments and nonprofits make public decisions.

• A friendly introduction to the study of how and why people really make financial decisions
• The author is a professor of behavioral and institutional economics at Victoria University

An essential component to improving your financial decision-making (and even to understanding current events), Behavioral Economics For Dummies is important for just about anyone who has a bank account and is interested in why—and when—they spend moneyRead full reviews of Behavioral Economics For Dummies Ebook.

Read Behavioral Economics For Dummies ISBN:1118085035 reviews by

[ Ships Daily ] Condition: Good[ Underlining/Highlighting: NONE ] [ Writing: NONE ] Behavioral Economics For Dummies By Morris Altman ISBN: 1118085035 Edition:first Publisher: For Dummies Pub Date: 2/13/2012 Binding: Paperback Pages: 384

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Behavioral Economics for Dummies

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author morris altman format paperback language english publication year 27 03 2012 subject management business economics industry subject 2 economics textbooks study guides behavioral economics for dummies for dummies lifestyles paperback altman morris new condition paperback payment shipping rates returns behavioral economics for dummies for dummies lifestyles paperback condition new author altman morris isbn binding paperback pages 384 publisher john wiley sons if you require more copies of a

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A guide to the study of how and why you _really_make financial decisions
While classical economics is based on the notion that people act with rational self-interest, many key money decisions-like splurging on an expensive watch-can seem far from rational. The field of behavioral economics sheds light on the many subtle and not-so-subtle factors that contribute to our financial and purchasing choices. And in _ Behavioral Economics For Dummies_ , readers will learn how social and psychological factors, such as instinctual behavior patterns, social pressure, and mental framing, can dramatically

http://onlinebookplace.com/behavioral-economics-for-dummies?region=us

Behavioral Economics For Dummies Reviews

The field of behavioral economics sheds light on the many subtle and not-so-subtle factors that contribute to our financial and purchasing choices. And in Behavioral Economics For Dummies, readers will learn how social and psychological factors, such as instinctual behavior patterns, social pressure, and mental framing, can dramatically affect our day-to-day decision-making and financial choices.

Based on psychology and rooted in real-world examples, Behavioral Economics For Dummies offers the sort of insights designed to help investors avoid impulsive mistakes, companies understand the mechanisms behind individual choices, and governments and nonprofits make public decisions.

• A friendly introduction to the study of how and why people really make financial decisions
• The author is a professor of behavioral and institutional economics at Victoria University

An essential component to improving your financial decision-making (and even to understanding current events), Behavioral Economics For Dummies is important for just about anyone who has a bank account and is interested in why—and when—they spend money.